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She was carrying a heavy burden that was impacting her wellbeing at home and at school as some of her friends lobbied for ever more ‘rare’ gifts from her that cost hundreds of dollars at a time. “It is also clear that at some level she knew it was wrong but was scared to say anything, having dug a big hole already. He told ParentsTogether: “Over the course of two to three months there was an exponential process in both the frequency with which our daughter was buying currency and the amounts she was purchasing - it started at $1 here or there but by the time I realized what was going on she was buying Roblox currency in $120 denominations and had bought eight lots that very day. Richard Walters discovered his 10-year-old daughter had spent $7,200 on Roblox over two months during lockdown, despite setting a spending cap on her purchases when they set up the account. ParentsTogether calls on Roblox to 1) stop baiting children into outrageous spending and 2) put in place robust systems that truly protect kids and parents from financial exploitation.īelow are stories of impacted parents and an outline of some of the factors that make Roblox a financial and emotional minefield for kids: Testimonies ParentsTogether urges all parents of children on Roblox to immediately check settings on both the app and third-party services such as iTunes to ensure that in-app purchases are restricted or switched off, and a password required for all purchases. Scammers take advantage of the platform to target children, tricking them into handing over expensive items. Parents are now reporting cases of children being lured into casino-level spending sprees without parents’ knowledge, in some cases racking up bills of thousands of dollars in just days.ĭesire for these “rare” items often pushes children into outrageous spending, with some kids reporting being pressured to buy gifts for others on the platform. But there is a problem that can be very expensive for parents.ĭespite being aimed at young children and being advertised as free to join and download, the gaming platform allows excessive spending on in-app purchases, such as clothing and accessories for avatars, with each individual purchase costing up to hundreds, sometimes even thousands of dollars. 75% of 9-12 year olds in the US are now on the app, according to the company.
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Gaming platform Roblox has boomed in popularity during the pandemic.